She holds a Journalism degree from Cásper Líbero and a specialization degree in International Journalism from PUC-SP and in Corporate Sustainability Management from Fundação Dom Cabral. She also has an MBA degree in Sustainability from FGV. With 18 years of experience, she previously worked at Grupo TV1 and Linhas Comunicação, with strategic planning, content development for internal and external channels, engagement campaigns and press relations. She started to delve into sustainability in 2019 and has gathered ESG extensive knowledge: consulting, content and engagement aligned with the brands’ business strategies, campaign and value chain management, monitoring of trends and innovation, and consumer and behavior studies in the sustainability agenda.

She is a PAN content director. She has a Social Communication degree, an MBA degree in Economics and a graduation degree in Corporate Communication and History of the Arts. She worked as a journalist for more than 15 years (reporter, editor and editorial director) in publications by Editora Abril, ITMídia and IDG Brazil. For over 10 years, she has applied her knowledge to develop articles for corporate communication, branded content and branding solutions. She is also president of an Civil Society Organization of Public Interest focused on education projects for vulnerable youth in São Paulo and in the Amazon regions.

She is a PAN art director. She worked as a designer for more of 15 years at Folha de S. Paulo and Estadão newspapers and IDG Now news website. As an art editor at Estadão newspaper, she won an SND (Society Newspaper Design) award and five Estado de Jornalismo awards (design category). In addition, she was a finalist for the Esso award in the graphic creation category twice and for the HSBC sustainability award once. She holds a Advertising degree from PUC-Campinas and a graduate degree from Centro Universitário Belas Artes in Art, Technology and Communication. She is also a GirlMOVE volunteer designer.